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THIS MIGHT BE THE REASON YOU AREN’T MAKING SALES AS YOU SHOULD

When your sales funnel gets stuck, it would be very difficult to make sales.

Client: I spent Over ₦100,000 on Ads without getting any sales. 

Me: What? 😮

Me: I’m sorry to hear about your experience with the Ads. It’s essential to examine all aspects of your sales process. 

One critical factor that can affect conversion rates is the user experience on your website. 

Is your website user-friendly and visually appealing?

Client: I don’t really pay much attention to that, I thought just to press the Ad publish button and sales would start dropping cos I’ve crafted an excellent offer to sell out the products.

Me: Crafting an offer is one thing, communicating the offer in an understandable manner to your customers and using visually appealing images on your website is another thing.

A well-designed user interface (UI) and a smooth user experience (UX) can greatly impact your conversion rates and the success of your Ads.

Client: Oh, I see, So, what can you do to improve my website’s user interface and user experience?

Me: To enhance your website’s UI and UX, we would do the following:

Step 1: Ensure that visitors can easily find the information or products they’re looking for. Using clear menus and a logical page structure.

Step 2: Make sure your website is mobile-friendly as many users browse on smartphones. This improves their experience and SEO rankings.

Step 3: Optimize your website for fast loading times. Slow websites can deter users and hurt your search engine rankings.

Step 4: Use prominent and enticing CTAs to guide users to take the desired actions (Making a purchase).

Step 5: Provide valuable, well-organized content that’s easy to read. This keeps visitors engaged.

Step 6: Continuously test different elements like colors, button placements, and content to see what resonates best with your audience.

Step 7: Collect user feedback and use analytics tools to identify areas that need improvement.

Client: Great 👍, let’s get to work then.

Hope you learnt something from this short conversation with my client. If Yes, feel free to hit the share button ↪️

At Tomanel Digital Solutions, We Assist Our Clients in Reaching their Target Audience Effectively, Generating Quality Leads, Enhancing Brand Awareness and Expanding Customer Base to Increase Turnover.

CONTACT US TODAY, and let’s embark on a journey to redefine success through strategic advertising.

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3 Comments

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